Thursday, May 19, 2011

Are you prepared for a zombie attack?

Perhaps the biggest challenge of a public health campaign is getting people's attention. Well the CDC certainly succeeded in getting attention with it's latest emergency preparedness campaign. The campaign kicked off with a blog about being prepared for a zombie attack and used that as a jumping off point for general emergency preparedness. The zombie blog has generated a lot of buzz, but only time will tell if the attention getting blog raises awareness of emergency preparedness.

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